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Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:00 AM): Hey, everyone -- it's that time again!
cynthia_wkdesign.com (6/18/2001
9:01 AM): g'mornin' Rob
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:01 AM): Cynthia, you must be on the east coast,
eh?
cynthia_wkdesign.com (6/18/2001
9:01 AM): yep. Florida...near Daytona
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:02 AM): Mark, can you tell us about p-rposters?
I keep looking for reliable PR people....
Mark P-R (www.p-rposters.com)
(6/18/2001 9:02 AM): actually Rob ... the P-R stands for Peltier-Robson
... our family name ...
Mark P-R (www.p-rposters.com)
(6/18/2001 9:03 AM): We sell our own original motivational "poster"
designs ...
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:03 AM): Aha...so this is NOT a PR play, eh?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:03 AM): Okie doke....so who's up first today?
cynthia_wkdesign.com (6/18/2001
9:06 AM): nice site mark...loads quickly :o)
Mark P-R (www.p-rposters.com)
(6/18/2001 9:06 AM): well ... since nobody else seems to be jumping
in ... Rob ... is the p-rposters.com name confusing?
Mark P-R (www.p-rposters.com)
(6/18/2001 9:06 AM): Thanks Cynthia ...
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:06 AM): Um, well, it had me going down the wrong
trail....why isn't there something about motivation?
cynthia_wkdesign.com (6/18/2001
9:07 AM): mind if I make 2 minor suggestions that might improve
the user experience?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:07 AM): It's actually kind of typical, Mark: you
branded this from the inside out, instead of the outside in....
Mark P-R (www.p-rposters.com)
(6/18/2001 9:07 AM): when I started ... my ego was bigger than
my common sense ...
Mark P-R (www.p-rposters.com)
(6/18/2001 9:07 AM): I'm always interested in suggestions ...
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:08 AM): Happens all the time. People don't realize
that "ego" is the #1 enemy of good business
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:08 AM): Hey, don't feel bad....did you read the
papers about Michael Eisner and Disney? Talk about ego bringing
down a business!!
cynthia_wkdesign.com (6/18/2001
9:08 AM): you might try breaking up your catalog into a few more
pages. It's an awfully long scroll for one page. Also, the text
links at the bottom of the page are hard to read w/ blue text
on blue background
Mark P-R (www.p-rposters.com)
(6/18/2001 9:09 AM): I also own the domain name ... motivationposters.com
...
cynthia_wkdesign.com (6/18/2001
9:09 AM): that's an EXCELLENT domain name mark -- do you have
it pointing to your website?
Mark P-R (www.p-rposters.com)
(6/18/2001 9:09 AM): good suggestions ... Cynthia ... thanks
Mark P-R (www.p-rposters.com)
(6/18/2001 9:10 AM): not yet ... but I guess I really should
...
cynthia_wkdesign.com (6/18/2001
9:10 AM): no problem :o) it's what I do (smile)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:10 AM): Oh yeah, Mark...you can do way better. MotivationPosters
is way better...and where are the graphics?
cynthia_wkdesign.com (6/18/2001
9:10 AM): depending on who you registered your domain name through,
some registrars offer domain name pointers as a free service
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:11 AM): Here you are selling posters, and I don't
even see any when I arrive!
Mark P-R (www.p-rposters.com)
(6/18/2001 9:11 AM): I actually left the graphics out because
so many of our visitors said they were using slow connections
on older browsers ...
cynthia_wkdesign.com (6/18/2001
9:11 AM): if you optimize the images, it won't hamper the load
time much at all
cynthia_wkdesign.com (6/18/2001
9:12 AM): also consider preloading some of your images. multiple
catalog pages will help with the load time as well
Marla (ikoncepts.com) (6/18/2001
9:12 AM): Entered the room.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:12 AM): Hey, my entire site is as basic HTML as
it gets and NOBODY complains about slow download. And http://www.revengeofbrandx.com
has a huge GIF (space-wise, not weight wise)
Frederick (SmallBizSearch)
(6/18/2001 9:12 AM): And make them very small - thumbnails- and
link to a larger picture
Mark P-R (www.p-rposters.com)
(6/18/2001 9:12 AM): how would I preload the images?
Del (6/18/2001 9:13 AM): A
poster graphic on the front page won't kill you...After all,
how long does it take to load the first set of posters in a long
scrolling fashion?
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:13 AM): Entered the room.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:13 AM): Very true. Optimize your images and it'll
be a snap. But from a branding point of view, how credible is
a poster company that isn't proud enough to show its posters
(or at least one) on their home page?
Terry (terry@kididdles.com)
(6/18/2001 9:13 AM): Entered the room.
cynthia_wkdesign.com (6/18/2001
9:13 AM): mine is a *tad* slow, but the server is slow as well.
cynthia_wkdesign.com (6/18/2001
9:13 AM): mark -- a javascript would preload the images quite
nicely.
Mark P-R (www.p-rposters.com)
(6/18/2001 9:13 AM): good point, Del
Mark P-R (www.p-rposters.com)
(6/18/2001 9:14 AM): I never really saw it that way, Rob ...
it of course is right on the money ... thanks...
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:14 AM): Cynthia, java will also slow the load, though.
I'd sooner recommend showing ONE poster that's optimized. That's
enough to get them into the site. Remember, 80% of all people
who reach you home page never et any deeper.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:14 AM): Hi Jodie....you new here? WE let the new
folks go first....
Del (6/18/2001 9:14 AM): Or
send me 5 of your best designs and I'll use PhotoShop and fan
them out for you (saved as a no background .GIF so you can use
it anywhere).
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:15 AM): Hi Marla...don't be shy about jumping in,
either...
cynthia_wkdesign.com (6/18/2001
9:15 AM): Rob -- not java. Javascript.
Mark P-R (www.p-rposters.com)
(6/18/2001 9:15 AM): thanks Del ...
cynthia_wkdesign.com (6/18/2001
9:15 AM): A simple javascript to preload the images wouldn't
take long at all
Joel Reymont (HiddenWorks)
(6/18/2001 9:15 AM): Entered the room.
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:15 AM): Hi Rob - Actually, not new - I am of Virtual
Attache fame... I am focusing on my new business to be started
in a few months :-)
Joel Reymont (HiddenWorks)
(6/18/2001 9:16 AM): Howdy
Marla (ikoncepts.com) (6/18/2001
9:16 AM): Hi everyone! - oh I'm not shy...really :)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:16 AM): What can I do for you today?
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:17 AM): Just hoping to glean from the collective
knowledge - no pressing issues for me today... yet ;-) thanks.
Joel Reymont (HiddenWorks)
(6/18/2001 9:17 AM): What is better sales people on commission
or a referral program (same thing, smaller fee?)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:18 AM): Joel, if you can find them, sales people
on commission are way more reliable.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:18 AM): They make their living selling all the time,
not just when a lead happens to bop on through the door.
Marla (ikoncepts.com) (6/18/2001
9:18 AM): I just have to agree about the poster visibility -
people tend not to buy a product unless they can see it - and
I use thumbnails a lot for my firetruck site
Joel Reymont (HiddenWorks)
(6/18/2001 9:18 AM): but hard to find I suppose?
Del (6/18/2001 9:18 AM): Sales
people are PROACTIVE, referral programs are REACTIVE.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:19 AM): The trick to finding a good salesperson
is finding someone with a golden rolodex. Del is right. You want
to hire someone who ENJOYs it.
Joel Reymont (HiddenWorks)
(6/18/2001 9:19 AM): Right, I agree. Is it acceptable to pay
commission over the life of the project, as client pays? As opposed
to upfront after contract's signed
cynthia_wkdesign.com (6/18/2001
9:19 AM): thumbnails are great. I like the way you did your price
list Marla! I have a quote engine on my site, but I still have
to fine tune it
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:20 AM): Joel, consider this: in almost EVERY business,
the V.P. of Sales outearns V.P. Marketing and almost everyone
else in the company except the CEO.
Joel Reymont (HiddenWorks)
(6/18/2001 9:20 AM): I wish there was a sales chat :-) obviously
what I'm asking has little relation to branding but we have some
deep thinkers here ;-)
Frederick (SmallBizSearch)
(6/18/2001 9:20 AM): Since nobody wants to work our illustrious
leader, here's one -- How can I brand a general thing like a
business search engine?
Del (6/18/2001 9:20 AM): Joel:
The etailer chat is somewhat of a sales chat.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:21 AM): Frederick, the B2B sector is giving everyone
a run for their money. I'm convinced that the task of a broad,
yahoo engine for business is way out of the reach for a start
up. Too huge and expensive.
Joel Reymont (HiddenWorks)
(6/18/2001 9:21 AM): aha, thanks Del! so do you folks suggest
paying out commission, though? upfront or over a number of payments
from client?
Frederick (SmallBizSearch)
(6/18/2001 9:22 AM): Ideas for narrowing it down?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:22 AM): That leaves the niche thing, which is where
most people are going, and leaving the meta searches to those
who can query the niche search sites.
cynthia_wkdesign.com (6/18/2001
9:22 AM): what about localized business directories?
Del (6/18/2001 9:23 AM): I
would think that ultimately, it depends on the length of your
project. But, most salespeople will want their money NOW rather
than 1/10th payments of the project duration.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:23 AM): I did a little work with ANX, which is the
trade engine for GM, Ford and the auto industry. It's where you
go to find auto stuff.
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:23 AM): Frederick, could it be a 'backend' or value-added
service that business sites can offer to clients visiting their
site?
Frederick (SmallBizSearch)
(6/18/2001 9:23 AM): Searchking has those - my 1960 Area Directory
is one such.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:23 AM): Cynthia, I really don't see the payout in
localizing something like this. The web's greatest strength is
in connecting people globally, outside their localized environment.
Joel Reymont (HiddenWorks)
(6/18/2001 9:24 AM): Del, but how do you prevent people from
having you sign a contract for 100K with an associate so that
you pay them 10% upfront and then the associate disappears?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:24 AM): In fact, to this day, I hardly get any business
in my home town. All my clients come from the web space, way
outside Los Angeles...
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:25 AM): Joel...hold on...
Del (6/18/2001 9:25 AM): Hire
a more trustworthy associate. ;-)
Frederick (SmallBizSearch)
(6/18/2001 9:25 AM): Rob, isn't that because you target a wide
area?
cynthia_wkdesign.com (6/18/2001
9:25 AM): same here. I don't think I have a single client in
my home state.
Frederick (SmallBizSearch)
(6/18/2001 9:25 AM): Rob, isn't that because you target a wide
area?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:25 AM): An interesting thing, though, Fred....nobody
has tied up all the little B2B guys yet. An aggregator there
might do some damage
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:26 AM): No, Fred, I don't target geographically...I
target psychographically for people who need my services, regardless
where they are
Frederick (SmallBizSearch)
(6/18/2001 9:27 AM): But if one was to target locally?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:27 AM): That's why the web works for me.....(on
Google this week, listed #5 under "branding")
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:27 AM): Fred, why are you so interested in targeting
locally?
Marla (ikoncepts.com) (6/18/2001
9:28 AM): thanks Cynthia!! (sorry for the delay - had to take
that call from my most difficult client (my husband))
cynthia_wkdesign.com (6/18/2001
9:28 AM): grins @ Marla. no problem. I may be building a site
soon for the law practice my husband works for...I know how it
is
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:28 AM): Methinks you're using the wrong tool for
the wrong job...
Frederick (SmallBizSearch)
(6/18/2001 9:28 AM): Because I see the web doing both - local
business AND world wide business.
Marla (ikoncepts.com) (6/18/2001
9:29 AM): actually where I am, businesses are finally wanting
web sites (people are a little behind in this area)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:29 AM): Besides, didn't we tackle the 1960 project
a few months ago? Wasn't the brand really about the 1960 area?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:29 AM): Marla, I see you're part of Women Designers...that's
a POTENTIALLY really good tactic.
Frederick (SmallBizSearch)
(6/18/2001 9:30 AM): E.g. I go on the web to look for stuff -
let's say Branding expert. I see Rob Frankel and others, and
one of those others is in my hometown,. I am likely to go local.
Marla (ikoncepts.com) (6/18/2001
9:30 AM): so I'm going to try to focus on them - but I don't
know the best way not to overwhelm the small businesses
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:30 AM): Um, no....not necessarily. If that were
true, I'd have no practice.
cynthia_wkdesign.com (6/18/2001
9:31 AM): how are you marketing locally Marla?
Terry (terry@kididdles.com)
(6/18/2001 9:31 AM): Frederick: the only time I'd choose local
over another is if they were clearly the best choice. Locale
has nothing to do with it, in my opinion, particularly in the
case of a service that doesn't require face-to-face meetings.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:31 AM): But if you look for "the best branding
expert on the planet" as a brand (That's the review quote
I use), you're more likely to buy that brand, no matter where
it is, over just any local branding guy. It's the brand thing
again.
Marla (ikoncepts.com) (6/18/2001
9:31 AM): yes - I'm hoping to gain a lot of insight and networking
with that group
Frederick (SmallBizSearch)
(6/18/2001 9:32 AM): You'd still have your practice. Even better,
because after talking with a local chap and finding out Rob knows
better, I'd come to you as a more knowledgeable customer.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:32 AM): terry's right, Fred...you have to realize
that once people go on to the web, they very quickly move off
the "locals only" mentality.
Marla (ikoncepts.com) (6/18/2001
9:32 AM): right now I'm working with the chamber of commerce
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:32 AM): ACK! Chamber of Commerce! I have absolutely
NO luck with those folks....
cynthia_wkdesign.com (6/18/2001
9:33 AM): and has that been effective Marla?
Marla (ikoncepts.com) (6/18/2001
9:33 AM): well - three years ago they snubbed me - and got an
out of town designer to handle their site
Frederick (SmallBizSearch)
(6/18/2001 9:33 AM): Plus, Rob, anyone in LA looking world wide,
seeing you are in their hometown, they'd come to you sooner.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:33 AM): Yeah, it's an old boys, small-minded group,
I've found.
Marla (ikoncepts.com) (6/18/2001
9:34 AM): I haven't *joined* the chamber - only trying to get
their business now
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:34 AM): Actually, Fred, I've found that "an
expert is the guy who arrives with a suitcase". Most people
feel that an expert has to be "brought in."
Frederick (SmallBizSearch)
(6/18/2001 9:34 AM): I think people still like to deal with people.
We web-folk are quite a minority, I believe.
Terry (terry@kididdles.com)
(6/18/2001 9:35 AM): Frederick: if a company has done their homework,
they will choose the *best* for their needs, REGARDLESS of where
they're located.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:35 AM): Hey, can we switch back to Joel's salesman
topic? There's a lot of stuff there that we can all use....
Marla (ikoncepts.com) (6/18/2001
9:35 AM): I found out it wasn't worth paying the dues - but that
was three years ago - hopefully businesses here will be a bit
more open to the internet now
Terry (terry@kididdles.com)
(6/18/2001 9:35 AM): I'll bet Rob's flown to a number of business
meetings in the course of his contracts - am I right, Rob?
cynthia_wkdesign.com (6/18/2001
9:36 AM): not sure I agree with you there Terry -- I've lost
count of the number of 'We really love your work, but we don't
hire offsite designers' letters I've received over the last 4
1/2 years
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:36 AM): Let me start out by saying I have a Participation
program for my company. I use it to send to kids who want to
intern as well as business people who want to "partner".
Frederick (SmallBizSearch)
(6/18/2001 9:36 AM): Terry, visiting their offices will make
the local guy seem better. Not so much as to make a bad one good,
but just a little edge to equals.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:36 AM): Actually, Terry, I don't step foot out of
the house unless everything is paid up front and the airline
tickets are in my hand....<G>
Marla (ikoncepts.com) (6/18/2001
9:37 AM): I agree Cynthia - people like dealing with *people*
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:37 AM): Anyway, in the five years I've offered the
incentive participation deal, NOBODY has ever taken me up on
it.
Terry (terry@kididdles.com)
(6/18/2001 9:37 AM): But that's what I mean Rob -- if they think
you're the best for their needs, they'll pay to have you there
for a face-to-face meeting.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:38 AM): Little pieces of business feel warm and
fuzzy with personal visits. Big business pays to get the job
done.
Marla (ikoncepts.com) (6/18/2001
9:38 AM): I admit - I'm not very good at the sales end at all
- I would really like to get someone to help promote my business
that way
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:38 AM): Absolutely Terry. Just did a deal like that
last week. This is what I do for my War Room Sessions.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:39 AM): But my point is that real salespeople are
worth whatever they ask for, because they bring in great business
that pays. They can't afford to waste their time with anything
else.
cynthia_wkdesign.com (6/18/2001
9:40 AM): amen to that Marla. I do alright with no local business.
I've been lucky enough to find one very long term client that
keeps the income coming in, but I sure could use more.
Terry (terry@kididdles.com)
(6/18/2001 9:40 AM): Marla: that was my problem too when I was
focusing on Web design -- word of mouth paid the bills luckily,
so I didn't have to actively go seeking business, but if I'd
had to, I'm not sure how I would have handled it.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:40 AM): I know a guy who happened to be born to
the right family. His social position put him in the position
of knowing everyone in the toy and electronic gadget business.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:40 AM): He's a nice guy, not terribly bright. Good
football player.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:40 AM): A major consumer electronics firm hired
him on as VP Sales to get their product distributed into maybe
six major chains.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:41 AM): Essentially, he made about ten phone calls
and got the lines into every store.
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:41 AM): He's hired
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:41 AM): I think by the end of the deal, it came
out to about $2 million per call for him
Joel Reymont (HiddenWorks)
(6/18/2001 9:42 AM): wow
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:42 AM): THAT'S what you hire in a sales person.
It's the "can-do" part, nothing more.
Joel Reymont (HiddenWorks)
(6/18/2001 9:42 AM): wow, I missed the start of the sales talk
:-)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:43 AM): Most people don't realize that you pay guys
like him big money to play golf and have lunch and go to ball
games with their influential friends
Joel Reymont (HiddenWorks)
(6/18/2001 9:43 AM): I posted the message to FrankelBiz on Sunday
but had only one inquiry so far
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:43 AM): Joel, you gotta be quick or die here.....
Joel Reymont (HiddenWorks)
(6/18/2001 9:43 AM): I said I'm looking for sales people on commission
Joel Reymont (HiddenWorks)
(6/18/2001 9:44 AM): I wonder where else you can find good sales
people who would be willing to work on commission
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:44 AM): So many of us are fed this "work hard
and you'll get ahead" crap....it's true, but as I say in
the book, "Don't be a schmuck". If you can hook into
a guy like that -- with big connections -- take it and pay him
whatever he wants.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:44 AM): Okay, another point about commission...
Joel Reymont (HiddenWorks)
(6/18/2001 9:44 AM): I just realize that I'm pretty lousy as
far as digging up leads. Yes, I did start to network. Leads clubs,
Toastmasters, will try Rotary, Kiwanis, etc.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:45 AM): Quick story about my patented invention.....
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:45 AM): When I got out of college, I invented the
world's smallest camera stand. Called it Foto Pheet, the tripod
for travel. Patented it.
Terry (terry@kididdles.com)
(6/18/2001 9:46 AM): Joel, I think online networking would take
you a lot farther than local networking would.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:46 AM): It was also cheaper than any other camera
tripod. It did great in mail order.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:46 AM): But it died at retail. Couldn't get distribution.
Wanna guess why?
Joel Reymont (HiddenWorks)
(6/18/2001 9:46 AM): my biggest question is if you pay sales
people once contract is signed then they might come up with schemes
where the client will not pay after contract is signed but they
will get commission
Joel Reymont (HiddenWorks)
(6/18/2001 9:46 AM): Terry, I'm starting to suspect otherwise,
for some reason
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:47 AM): (Terry is correct, Joel)
Joel Reymont (HiddenWorks)
(6/18/2001 9:47 AM): rob: why?
Del (6/18/2001 9:48 AM): Joel:
It might help to have a website up where people can get a better
understanding of exactly what HiddenWorks can do. I'd be skeptical
about an online business without an operating site.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:48 AM): Here's why it died at retail: the salespeople
knew they could sell ONE tripod to a customer....they could make
way more commission on a $24.95 tripod than on my BETTER $9.95
gadget.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:48 AM): My point: Commission means nothing. Dollars
mean something.
Joel Reymont (HiddenWorks)
(6/18/2001 9:48 AM): Del: that will be up by June 30th, spoke
to my designer today
Terry (terry@kididdles.com)
(6/18/2001 9:49 AM): Rob: so you should have risen the price
:-)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:49 AM): So you have to motivate people with dollars,
not commissions. They need to know that by sending you business,
they get a big check, not 15% of a $2,500 job.
Joel Reymont (HiddenWorks)
(6/18/2001 9:49 AM): so how do you prevent sales people from
collecting commission and then the client defaulting on me w/o
me receiving any money?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:49 AM): No, Terry. The mail order was better way
to go. Bought my first house with the proceeds!
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:49 AM): Well - not necessarily risen in price -
just choice of delivery and compensation
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:50 AM): Joel, removing the risk is another aspect
you properly bring up.
Marla (ikoncepts.com) (6/18/2001
9:50 AM): unfortunately in my business, small businesses will
hire a one-person show, but big businesses either have in-house
depts., or they hire large design firms
Del (6/18/2001 9:50 AM): Um.
Non-cancelable contract. Contact an attorney in your state.
Terry (terry@kididdles.com)
(6/18/2001 9:50 AM): Joel: once the contract is signed (at which
point you pay commission), you have legal recourse against the
client who reneges.
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:50 AM): (TEN MINUTE WARNING)
Marla (ikoncepts.com) (6/18/2001
9:50 AM): so what would be fair compensation for a small biz
like mine?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:51 AM): Joel, you have to entice the salesperson
with the removal of ALL risk. You do that by tying up the client
with a great contract.
Joel Reymont (HiddenWorks)
(6/18/2001 9:51 AM): I see
Terry (terry@kididdles.com)
(6/18/2001 9:51 AM): Marla, that's not true. One of my main clients
is a pretty substantial non-profit in the States (and I'm in
Canada)... and one of my friends nailed a Sony contract in the
UK because of his knowledge of the subject area
Joel Reymont (HiddenWorks)
(6/18/2001 9:51 AM): so it's basically money now? DO you give
up more on smaller projects? Like how much should I pay on that
2.5K project?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:52 AM): Marla, you have to look at your typical
fee and see how much you can afford to pay someone to find you
business. In the meantime, you and Joel should talk. You're a
perfect match.
Terry (terry@kididdles.com)
(6/18/2001 9:52 AM): And he's also a home-based biz
Marla (ikoncepts.com) (6/18/2001
9:52 AM): that's great - but don't you think that's the exception?
cynthia_wkdesign.com (6/18/2001
9:52 AM): my problem is that I am nearly 100% house bound. I
have a 6 yr old and a 2 month old. So onsite is not an option
for me.
Terry (terry@kididdles.com)
(6/18/2001 9:52 AM): Joel: also consider performance-based incentives.
Bring in X contract dollars, get a bonus of whatever
Joel Reymont (HiddenWorks)
(6/18/2001 9:53 AM): Marla, what your email address?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:53 AM): I can tell you that the best salespeople
are NOT out there searching for $2500 projects. They're out there
searching for $500,000 projects and getting at least 10%. The
big producers produce big.
Terry (terry@kididdles.com)
(6/18/2001 9:53 AM): Marla, I'm not sure -- it all comes back
to who's the 'best' person for the job, I think.
Joel Reymont (HiddenWorks)
(6/18/2001 9:53 AM): well, I am offering 10% to people
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:53 AM): Cynthia, don't let that hold you back. I
work out of a home office.
Marla (ikoncepts.com) (6/18/2001
9:54 AM): same here Cynthia - only three kiddies here
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:54 AM): I look at it as lower overhead.
Joel Reymont (HiddenWorks)
(6/18/2001 9:54 AM): as for finding clients online I'm really
discouraged. everyone tells me they find clients through networking
and word of mouth
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:54 AM): Joel, what's your average project ticket?
Terry (terry@kididdles.com)
(6/18/2001 9:54 AM): I'm home-based, too, with one rugrat
cynthia_wkdesign.com (6/18/2001
9:54 AM): but what do you do when the potential client says 'lets
meet somewhere and discuss this...'? I can't exactly show up
w/ the kiddies in tow
Del (6/18/2001 9:54 AM): Same
here. Home office.
Joel Reymont (HiddenWorks)
(6/18/2001 9:54 AM): that's why I'm trying to network locally
Joel Reymont (HiddenWorks)
(6/18/2001 9:55 AM): My average? 25-50K
Marla (ikoncepts.com) (6/18/2001
9:55 AM): then, Rob, I'd be stuck because I don't get $500k jobs
(boy I'd like to!)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:55 AM): I personally charge people to meet with
them. If we do business, I apply that charge to the project.
For that money, you can hire a sitter.
Terry (terry@kididdles.com)
(6/18/2001 9:55 AM): Joel: just 'hanging out' online isn't going
to do it -- you need to show your expertise by contributing to
conversations; showing people that you know of what you speak,
etc. -- that's how I got almost every one of my design contracts
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:55 AM): You can meet them in a restaurant. A hotel
conference room. Or even at a Fijian suite with a conference
room.
Joel Reymont (HiddenWorks)
(6/18/2001 9:55 AM): Well, I do all kinds of projects small ones
too, 2-5K but the past two have been fairly big
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:56 AM): Terry, you're dead on
Joel Reymont (HiddenWorks)
(6/18/2001 9:56 AM): Terry, yes, I gotta get to your boards :-)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:57 AM): Joel, I find that people don't even wake
up until you offer them four figures for a referral. THAT they
remember. Anything else is too small...
Terry (terry@kididdles.com)
(6/18/2001 9:57 AM): Joel: it takes effort -- sometimes substantial
-- to nail that one contract that could bring in your payday
for the next year.
cynthia_wkdesign.com (6/18/2001
9:57 AM): I think it's harder to land clients online than it
used to be...too many teenage WYSIWYG gurus out there doing $25
websites...
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:57 AM): (TWO MINUTES)
Joel Reymont (HiddenWorks)
(6/18/2001 9:57 AM): But who's talking referrals/ I thought we
were talking motivated sales people
Del (6/18/2001 9:58 AM): Cynthia.
That's the difference between being on the web and being SEEN
on the web. :-)
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:58 AM): NO CYNTHIA....that's a branding issue. It's
like people who say, "we do our own branding here"
and I have to politely ask, "then why are you calling me?"
Terry (terry@kididdles.com)
(6/18/2001 9:58 AM): Ahh, but Cynthia... most of them end up
looking for someone to FIX the $25 Web sites, once they figure
out that they really didn't know what they were doing (even if
they were good at putting together an 'okay' site)
Terry (terry@kididdles.com)
(6/18/2001 9:58 AM): Joel: how motivated would YOU be for a $250
payday?
cynthia_wkdesign.com (6/18/2001
9:58 AM): I would love an opinion or two on my site, if anyone
has a moment
Marla (ikoncepts.com) (6/18/2001
9:58 AM): yes - and those teenagers end up not wanting to be
tied down with the maintenance
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:58 AM): We are, Joel....salespeople have to know
they're going to get big bucks for their efforts. more than any
of us would expect to pay. But that's how it gets done with sales
people
Terry (terry@kididdles.com)
(6/18/2001 9:59 AM): Unless, of course, that $250 would feed
the kids for the month...
Jodie-ScoreBrowniePoints.com
(6/18/2001 9:59 AM): Test message - have not seen one for a while...
Joel Reymont (HiddenWorks)
(6/18/2001 9:59 AM): Where do you find sales people then?
Joel Reymont (HiddenWorks)
(6/18/2001 9:59 AM): isales@adventive.com?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 9:59 AM): ACK!!!! Get RID of that AFFORDABLE crap!
Del (6/18/2001 10:00 AM):
It's like that hair stylist story.... They did hair cuts for
$25.00. Great service, great people. Then a small shop opened
across the street and started offering $5.00 haircuts. This,
of course, took a bunch of business away. Their solution. A sign
outside their store. "We FIX $5.00 haircuts."
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 10:00 AM): And redesign your home page, Cynthia....you're
selling the whole category instead of wkdesign.com
Jodie-ScoreBrowniePoints.com
(6/18/2001 10:00 AM): Test message - have not seen one for a
while...
cynthia_wkdesign.com (6/18/2001
10:00 AM): what's wrong w/ 'affordable'?
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 10:01 AM): Uh oh, gotta run....Come back next week
Cynthia, let's talk some more!
Rob Frankel (Rob@RobFrankel.com)
(6/18/2001 10:01 AM): See you guys online!
cynthia_wkdesign.com (6/18/2001
10:01 AM): bye thanks Rob
Mark P-R (www.p-rposters.com)
(6/18/2001 10:01 AM): Thanks for all the awesome info and advice
everybody ... "see" you next week!
Terry (terry@kididdles.com)
(6/18/2001 10:01 AM): Bye Rob, thanks
Joel Reymont (HiddenWorks)
(6/18/2001 10:01 AM): Marla, what do you do?
Joel Reymont (HiddenWorks)
(6/18/2001 10:01 AM): thanks rob!
Marla (ikoncepts.com) (6/18/2001
10:01 AM): bye Rob - thanks!!
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